Hello, I'm Patrick and I am a designer with over a decade of experience designing brands and delivering creative solutions to corporations, higher education and non-profits. Along with five years of UX focused problem-solving including building design systems, collaborating on dashboards and end-to-end app design. My passion is to design beautiful and intuitive experiences for users and solve complex problems.
My Philosophy
Leaving it Better
Than You Found it.
As a designer I like to ask the question-why? It's important for me to navigate the world around me and ask why things are done a certain way and can they be improved upon.
Design
Excellence.
Spending time on a problem and putting in the work will lead to excellence. Asking what you do not know and how you can improve your understanding will lead to aesthetically pleasing design systems and user focused products.
Human
Empathy.
Having ADHD has been a struggle my whole life but never more so than when I realized my son has it as well. My interactions with him have lead me to be extremely cognizant of my empathy towards others.
Empathy is extremely important in my design approach because it leads to the creation of more inclusive and accessible designs.
My Process
Design
Thinking.
Patrick is greatly influenced by the UX design thinking process and utilizes it in his creative strategy. His end goal is to create for the user/audience and to elicit an emotional response to create life-long brand supporters. He wants to help set the framework for customers to tell their story. After all, customers want to tell the story of the brand-they don't want you to tell it.
Understand
Start with problem statement
Discover
Qualitative and Quantitative Research
Competitive Analysis
Stakeholder Interview
Expert Audit
Usability Testing
Define
Synthesis insights
Identify opportunities
Refine scope
Feature priorities
User stories
Develop
Project’s Roadmap
Information Architecture
Sitemap
Wireframes
Prototyping
Deliver/Listen
Front-end
Back-end
Quality Assurance
Dev hand-off
User Testing
